advertising
love the debate about advertising (fuck knows what it's got to do with dance
music) - i work in it so i guess i'm an "asshole" - anyway, a thought:
advertising is being taken too seriously these days, people judge it more on
fact (ie. advertising as "newspaper/tv news broadcast") instead of on
entertainment (ie. advertising as mini "tv show/movie") which is what it should be
judged on as that is what advertising has to compete with these days - it's
called competing for people's attention with something which is, intrinsically,
not that important (ie. an ad is not a news item) - an ad (admittedly a tv ad)
is only as good as the programs on either side of it (hence, in the states the
nissan "toys" ad with g.i.joe was the best ad of last year imho) - cheers for
now,
iain (a scottish advertising asshole who now works in new york after having got
bored with "the coolest city in the world" - if you believe the hype - aka
london)
ps. i do know what it's got to do with dance music, i was just being facetious
(which, i believe, is the only word in the english dictionary with all 5 vowels
in the right order - that is, "a, e, i, o, u")