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From:
Blipvert
To:
Black Dog Droid
Cc:
Date:
Tue, 18 Mar 1997 07:03:54 -0600
Subject:
Re: (idm) Spice Girls
Msg-Id:
<332E92B9.599A@snider.net>
Mbox:
idm.9703.gz
Black Dog Droid wrote:
quoted 14 lines Hi Mark,> > Hi Mark, > > > As far as commercials with DnB, how about Biosphere, Aphex, > > Chem Bros, and many others making commercial appearances. > > suckers of the corporate cock! > > > Don't slag off a genre because people use it for ads. > > what? > advertisements SUCK! > If the product was *any* good, they wouldn't need > an advert to sell it to you in the first place.
Advertisments are more honost than film, television or music. They are a refined art brut movement that is far more significant and complex in social impact than film is today and they are more interesting to watch. The importance of commercials or advertisments has little to do with product being advertised. Product and capitol gain is only a commission to attempt to subvert the viewers awareness/conciousness through a series of highly compact yet minimaly packaged distractions and information. The best commercials contain no information at all. Throbbing Gristle, PTV and Warhol are obsolete. This is threatening to most artists because commercialism evolves more rapidly than art and it threatens to absorb the artists mosts precious work, wrap it up in plasticity and perfect it in an environment of simulacra. Artists should learn to exist within a commercial environment and exploit the benefits. It is faster than art. It is indistinguishable from good art. (hey BDD, no dis intended to your beleifs or recent troubles, just stating my opinion)