--On 19 April 2005 10:23 -0500 max <max0666@cox.net> wrote:
quoted 1 line Does memorable = good?>> Does memorable = good?
'Oops I did it again' is memorable. The advert for Pot Noodle is memorable.
A chronic diarrhoea attack is memorable. So memorable might be viewed as =
bad in some cases.
Clearly, 'memorable' is not inherently a '+' or '-' term, but one whose
connotative meaning can only be resolved by context. One might say that the
context of IDM is one which does not typically trade on memorability as a
criterion for goodness. But then again, we have seen that some IDM-ophiles
clearly like their IDM to be memorable to qualify as 'good', or at least a
deficit in memorability can be legitimately raised as a defect. But
memorability is not a *sufficient* condition for goodness, *necessary*
though it might be seen by some.
So, er... in summary, what I wanted to say was... uh... No. ;-)
alan
----------------------
Alan Lockett (Senior Language Co-ordinator - EFL)
Language Centre, University of Bristol,
30-32 Tyndall's Park Road, Bristol, BS8 1PY, UK
tel: +44 (0)117 3310914 e-mail: Alan.R.Lockett@bristol.ac.uk
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