We've always tried to pad out our singles with as much stuff as possible to
make them worthwhile and attempt to keep the list price down as low as we
can. Even at that CD singles are nothing more than a break even proposition
for us, and most of the time we run a loss on them. They cost the same to
manufacture as a full length and sell for less than half the price. They're
good for promotion, not so good for bank balance and keeping floor space in
the office.
Jeff
on 7/30/01 2:49 PM, Christopher Sorg at csorg@enteract.com wrote:
quoted 34 lines On Mon, 30 Jul 2001, Jeff/Ninja Tune wrote:
>
> On Mon, 30 Jul 2001, Jeff/Ninja Tune wrote:
>
>> Record label decision due to the fact that there is vitually no market left
>> for CD singles. People downloading tracks has taken an estimated 25%-50% off
>> the total CD single market. I can build my next house off the CD single
>> returns we've got in the office...
>>
>> Jeff
>
> Not to cast aspersions on you and yours Jeff, but considering the
> ridiculous prices charged for most CD singles, it shouldn't really be a
> suprise. Frankly I'm more suprised at how long (and how willing) the
> general public has been throwing away $7. What's the price breakdown on a
> produced CD single, and how would the costs for a small artist compare
> with a bigger name. Considering all the marketing going into some of
> those big name, big hype groups, I figure record companies
> are trying to recoup expenses in that regard. Do these smaller companies
> charge the same as larger ones just to eek by and cover costs, or are they
> charging simply because the market can demand that kind of mark-up?
>
> Chris
>
> _________________________
> Christopher Sorg
> Multimedia Artist/Teacher
> http://csorg.cjb.net
> csorg@enteract.com
>
>
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