I understand. But I never really even thought of AP as being hip to
anything but Seattle grunge. They've always been a grunge magazine as
far as I'm concerned. I never really read it much, but after seeing so
many longhairs/goatees with flannel and guitars on the pages, I kinda
wrote it off. If anything, I expect AP to be a little MORE conservative
musically than Details or even Entertainment Weekly, who at least have
to respond to what their readers are actually buying. AP seems
particularly *resistant* to being involved in a upsurge of electronic
acts - they don't want to be a part of the death of "blokes with guitars
and long hair" acts which they so cherish. That's why their title is
oxymoronic. They have canonized a certain type of music (grunge rawk) as
being "alternative" for so long that reporting on what is actually
"alternative" (i.e., electronica) now would alienate their readers.
(It's like the word "modernism", which technically refers to a period of
art history from (roughly) the teens to the fifties. That's why they had
to make up the word postmodernism. Maybe we need a "postalternative"
music (I'm being facetious).)
There are still lots of industry rawkers who still don't even get what
all this electronic music is. They think disco is music for gays. They
think dance music is for "urban contemporary" radio. They can't tell Ce
Ce Peniston from Aphex Twin. They think sampling is plagiarism. Many
still barely get the idea of hip hop (though they're really into those
crazy Beastie Boys!). Rawk's rules are still the mainstay of the music
industry. Witness the craze over DJ Shadow: How come it takes
comparisons to rawk godz like Jimi Hendrix and Jimmy Page to make him
famous? How come he's one of the only DJ's to ever be reviewed by Bob
Christgau?
Toppling the Rawk Empire will not be easy. In fact, based on history's
monumental inertia, I'm still betting that in 3 years, the most popular
band in the world will have only a guitarist, a singer/guitarist, a
bassist, and a drummer.
-CF
quoted 6 lines -----Original Message-----> -----Original Message-----
> From: gman2@sprynet.com [SMTP:gman2@sprynet.com]
>
> ... you're misreading. what i said.
>
> GuerillaG2-G4/ gg