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From:
Marc 3 Poirier
To:
Date:
Mon, 11 Sep 2000 21:56:32 -0400
Subject:
Re: [idm] IDM in the US mainstream
Msg-Id:
<4.3.2.7.1.20000911214139.00aaf100@virtu.sar.usf.edu>
In-Reply-To:
<968706544.22768.ezmlm@hyperreal.org>
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quoted 4 lines Yea, Kent pretty much hit it on the head here. As recently as the 60's,>Yea, Kent pretty much hit it on the head here. As recently as the 60's, >"independent" labels were able to get singles into the top 10, but now >only the majors (Universial, EMI, Warner, Sony and BMG) can get decent >distribution much less hits.
Jive Records (Britney Spears, Backstreet Boys, *nsync, R. Kelly, etc.) is independent, actually. Brings the question into my mind of just what the hell independent means, though. > The problem with electronic music is the inherent conservatism of > the US market, coupled with the mega-monolithic business model of major > label record companies. You're never going to get 2 million people to > buy Funkstorung, and the major labels aren't interested in developing > artists who don't have the potential of being big unit shifters. Kent definitely didn't hit the nail on the head here, though. There's no way those labels would sign so damn many bands & musicians thinking that every one of them really had the potential to sell millions of records. Some bands are definitely signed without any realistic expectation that they'll sell many records, but are signed for different reasons (like in order to attract other artists; for example, like DGC getting artistic "cool" credibility by signing Sonic Youth; could be way Aphex was picked up by Sire, too). No words: that's another reason you won't see IDM going MTV. Only with words you can (like Madonna or Bjork with IDM producers; but, yes, I know, here & there there are scattered exceptions). Marc Poirier --------------------------------------------------------------------- To unsubscribe, e-mail: idm-unsubscribe@hyperreal.org For additional commands, e-mail: idm-help@hyperreal.org