I just saw the new Daft Punk video. It's a great departure for video
making. There's this guy with a dog's head (a really nice special
effects mask) walking around the city saying hi to people and doing
boring pointless stuff. He's got a boombox which is playing the song.
But the music is relegated to a very minor part of the mix, as if it
were merely a small part of the soundtrack to the short film surrounding
it. You can hear the cars, his conversations, and all that more than the
song for much of the video. The boom box has a broken switch, so he
can't turn it off. Actually, I could barely hear the song. But I could
hear the song anywhere - the point of the video was to create an image
or experience to associate with the song. Sometimes videos ruin a song
by permanently associating a stupid image with a song, but this one is
so bizarre and revolutionary (by MTV standards) that I'm glad it was
done.
-CF