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From:
Zach Hoon
To:
IDM List
Date:
Thu, 30 Mar 2006 09:39:43 -0800
Subject:
[idm] Re: tv ads
Msg-Id:
<442C17DF.8090301@saturn5.com>
In-Reply-To:
<442BDB77.6030409@cognitionaudioworks.com>
Mbox:
idm.0603.gz
Andrew Duke Cognition Audioworks wrote:
quoted 3 lines TV commercials are not> TV commercials are not > going to go > away, ditto for TV commercials using licensed music.
you think so? i think the current tv commercial format is going to become obsolete pretty quickly (quickly being a relative term to the span of greater media trends, anyways). we have tivo, tv-on-demand, episode downloads from places like itunes, etc. what are advertisers looking at now? well, the smart ones are figuring out ways to get their blips and billboards into video games, movies, tv shows, etc. the evil ones are trying to push crap to your video-capable cellphones and other wireless devices (boo). haven't you noticed the steady increase of 'product placement' in shows and films, or the increase in phone spam (mostly text-based these days)? yeah. so i'm thinking as ads become more compressed, and more insidiously 'background', the whole licensed music thing will be a smal, small issue, maybe even a non-. all that being said, i agree with the general sentiment: turn off the tv and turn on the stereo/ipod/whatever. listening to the nathan fake lp on border community. most of the comparisons to ulrich schnauss (his name always makes me think of a mouse in a christmas stocking cap) seem to be accurate, though there's more of the wall-of-sound shoegazey element to fake's stuff. not bad, not bad. also, dudes, i tamed that new boar, the plagued swine, up in the eastern plaguelands. charge 6 is teh bombzor. not to mention his rotted-out eye sockets. (what? heh.) --------------------------------------------------------------------- To unsubscribe, e-mail: idm-unsubscribe@hyperreal.org For additional commands, e-mail: idm-help@hyperreal.org