surely 'the way of things' is based in cultural semantic'? and consumerism
is not the way for all.
a high percentage of popular culture is subject to possession, and the
ownership for music in commercials comes in the form of publishing and
licensing ownership, and has everything to do with commodity as advertisers
are endeavouring to sell you someting, something not necessarily beneficial
to that culture.
of course i have no problems with musicians making money, but something for
their own gain is not always a positive action for others.
quoted 113 lines From: mark del lima <noddy@orangedesign.com>
>From: mark del lima <noddy@orangedesign.com>
>To: idm@hyperreal.org
>CC: reverberat0r@yahoo.com, folkdevil_23@hotmail.com
>Subject: Re: [idm] music on commercials
>Date: Fri, 5 Dec 2003 13:48:49 -0800
>
>
>it has little to do with commodity and all to do with innovation, novelty,
>and what the point of living might be (in short, 'the way of things').
>culture is a continuum; no one person or group owns it. this is the real
>revolution: finding a way to protect it from corporate raiders and
>connoisseurs alike. as for donating proceeds to non-profit groups, perhaps
>they do. i have no idea. ;)
>
>>
>>
>>>From: ersatz_noddy
>>>To: seeklektek ,
>>>Subject: Re: [idm] music on commercials
>>>Date: Fri, 05 Dec 2003 08:26:12 -0800
>>>
>>>this is silliness, no? to reject commercial applications of any art form
>>>is
>>>to make the grave assumption that media has no right to aesthetic
>>>concerns.
>>>the music industry, even those parts that cater to the most esoteric
>>>borders, run on revenue generated from commercial means, marketing, and
>>>demand. i don't mean to suggest that britney spears can be compared to
>>>autechre but their fundamental differences do not lie in a
>>>commercial/non-commercial dichotomy. yes, more creative license is given
>>>to
>>>artists on a label like skam than on any of the "Big Four" but in its
>>>most
>>>abstract sense, it is the same. you can't blur the line between commerce
>>>and
>>>art because commerce is art and art is commerce.
>>>
>>>m*
>>>
>>>p.s. what is most sad is that many of the largest marketing campaigns in
>>>the
>>>past decade have taken more chances in their inclusion of music than what
>>>the general population normally has access to on virtually every major
>>>radio
>>>station and their standard rotation. i would be delighted if i could walk
>>>into a safeway and hear nobukazu takemura pumped through the loudspeaker
>>>as
>>>i trot down the produce aisle. mmmm...yeah...
>>>
>>>
>>>
>>>
>>>>From: "seeklektek"
>>>>Organization: self-organized
>>>>Date: Fri, 5 Dec 2003 07:39:19 -0800
>>>>To:
>>>>Subject: Re: [idm] music on commercials
>>>>
>>>>From: "chthonic streams"
>>>>
>>>>
>>>>
>>>>>>>I found this site which looks to me ( conspiracy mode on) like a
>>>pervasive
>>>>>>>attempt to blur the lines between commerce and art. It seems we're
>>>headed
>>>>>>>towards a newer more powerful marketing dynamic. Music sales driven
>>>by TV
>>>>>>>ads is certainly not a new phenomena. Its just this site seems
>>>>>>>so....deliberate?
>>>>
>>>>>more deliberate than the vangelis album that was reissued with the
>>>sticker
>>>>>"includes WINE COMMERCIAL" ?
>>>>>d.
>>>>
>>>>
>>>>
>>>>"Whine Commercial"
>>>>
>>>>Sleazy, anyone?:
>>>>http://www.brainwashed.com/coil/music/hellraiser/
>>>>
>>>>
>>>>seek
>>>>
>>>>
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>>
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