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From:
Topher
To:
Date:
Thu, 10 May 2001 10:48:45 +0100
Subject:
[idm] Re: Amon Tobin in commercials
Msg-Id:
<p05010403b720146d1958@[137.73.170.208]>
Mbox:
idm.0105.gz
Last year (or maybe the year before), the track "Nova" off his "Permutation" album was used for a cellphone company commercial in France. I didn't buy more cellphones. :-) By the way, any Amon Tobin dates scheduled in London ? Topher.
quoted 18 lines We tried to get a free Coke machine for the office on the back end of that>We tried to get a free Coke machine for the office on the back end of that >deal but it never came through. Probably a good thing seeing as I already >have a rampant caffeine addiction. We also tried for the free BMW for Amon >but no luck. Let's put it in perspective here. In this day and age everyone >should be able to see through advertising. Amon doesn't stand behind Coke >one way or another, he's not their poster boy. It's just collecting a good >deal of money to have a track he already recorded used. He can then use said >money to spend more time not having a day job and making more music. Moby >made a very good point in an interview, you can either take their money or >they'll just go and hire someone unknown to make a track that kind of sounds >like your track they wanted and everyone will think it's you anyway. So >might as well take the money and put it to good use. It's doing more good in >the pockets of your favorite artists than it is in someone elses. You >shouldn't read so much into it. It's just music in the background of a >message that you either agree with or don't, a product you like or don't. >Did any of you actually start to drink more Coke because of Amon? > >Jeff
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