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From:
objet petit a
To:
Cc:
Date:
Thu, 20 Mar 1997 21:47:35 -0700
Subject:
Re: (idm) "you gotta represent"
Msg-Id:
<333212E8.1130@sover.net>
Mbox:
idm.9703.gz
you wrote:
quoted 3 lines to tie this in with> to tie this in with > the commercialism vs. underground issue, what does that say about those > who are interested in one or the other? or both?
personally operant definitions - commercial culture can be defined as exactly that which does not require attentive interest to be participated in, but even as that which depends upon a certain lack of interest and attention in the consumer. 'underground', well, interest in that requires at the very least an attention span, and certainly an attention to *detail* (cheers, trainspotters), something that can't be exercised if one is gripped by a lack of interest. To participate in commercial culture takes as much effort as taking out the trash. Participation in underground culture, well, that a bit more like hunting for truffles. as for crossover - well, you go out into public during the day, and come home at night. same difference, interest in both. One should never expect a shopping mall to be as accommodating as one's living room. And of course, commercialization of the underground - the mall wants your business, so they try to make you feel at home through simulation of the familiar. This, however, will never ultimately succeed. The retailers depend on the fact that it'll succeed for a little while, but as soon as everyone's got Squarepusher on their decks, the ones who discovered it first will have found it cheapened & alienating, not very personal anymore. Mass-marketed individualism: bane of modern existence. sorry if all of this annoys anyone for its apparent irrelevance to idm. it all does, however, fit within the question asked by Toop in the AI2 sleeve: "Do we still find mechanization and commerce ugly? Is spirituality crushed beneath them? Electronic music is one bulletin board on which such questions can be posted." PS - where the hell is the RDJ 'my teapot'? UK ed. only, I suppose? off for a hunting-gathering expedition at the local FoodMart, sr -- sd