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From:
Greg Eden
To:
sm@4thWorld
Cc:
Date:
Fri, 07 Feb 1997 14:29:53 GMT
Subject:
Re: (idm) underground v mainstream
Msg-Id:
<32fd247b.11389503@sygnet.syspace.co.uk>
In-Reply-To:
<32FB8F42.3E2E@dial.pipex.com>
Mbox:
idm.9702.gz
ooooh, haven't we got'n out of the wrong side of bed this morning :) On Fri, 07 Feb 1997 12:23:30 -0800, you wrote:
quoted 1 line Written by (Greg Eden)>Written by (Greg Eden)
quoted 7 lines eh? charts have nothing to do with it pop music isn't just popular>>eh? charts have nothing to do with it pop music isn't just popular >>music. and it isn't all bad. > >well - what are they to do with then? , charts are just a statistical >representation of record sales , you said pop = popular music , >therefore by the same maxim - if it's in the charts it must be pop music - >because it is popular, make yer mind up
i'm beginning to lose my own thread here but basically a record can be 'pop' without selling loads of copies. and a record that sells loads of copies doesn't have to be 'pop'. pop is valid genre of music just like 'techno' is. pulp, babybird etc are all pop and they are ace. - (hey they all come from sheffield - hmmm) chem bros are (relatively) pop and *do* sell loads of records.
quoted 8 lines warp have released a few records that>>warp have released a few records that >>could be termed pop(ish, anyway) in the past, LFO - LFO in it own way >>was quite pop, the vocal mix on N.O.W: Stars is quite pop, Jimi Tenor >>Outta Space, Kid Unknown nightmare walking, Sabres Wilmot, they are >>all moderately pop with vocal and melody hooks. > >yer talking nads now, i didnt see lfo as a pop track when >it came out
neither did I at the time I thought it was the best record ever made (I'd led a musically sheltered life) but listening to it now I would class it as a relatively pop on the techno scale. the two tracks on teh b-side are actually miles better IMHO. still a fucking awesome track though and on my all time list.
quoted 2 lines , steve wright on radio one proclaimed it as the>, steve wright on radio one proclaimed it as the >'worst record ever released' and what as he playing - yes pop,
quoted 1 line its funny to see warp touting itself as releasing 'pop' product,>its funny to see warp touting itself as releasing 'pop' product,
eh? I'm not touting anything for warp. I said that I think some of our records are relatively pop. so what? we also release some very un-pop records.
quoted 1 line ken downie was right about you guys>ken downie was right about you guys
i'll leave people to decide themselves. ken has many opinions on many things.
quoted 2 lines so when the chemical brothers et al started off they were pop , or>so when the chemical brothers et al started off they were pop , or >when did they become pop?
well by all accounts the first record wasn't pop I can't actually remember what it was I don't have a chem bros record. but I think by remaking the same track fifteen hundred million times and then adding Oasis vocals they have somewhat entered the pop field. my lack of absolute chem bros fact makes my arguement somewhat wobbly - I still think it's valid though. I think the prodigy or 2 unlimited would be a better worked example ;)
quoted 2 lines , when they statred selling records? and students>, when they statred selling records? and students >don't have the capacity to understand 'difficult' music?
students are sheep.
quoted 1 line which r-tyme track?>which r-tyme track?
well the good one on the t-mat 12" obviously.
quoted 3 lines , as i have said before - *one* derrick may track>, as i have said before - *one* derrick may track >'strings of life' has changed and affected more people than the >entire warp back catalog ever will
this is quite possibly true. lot's of people in 'our' genre do seem to quote this as an influence. I personally don't like the track (it's a piano thang) so I'm not really qualified to talk about it. you do seem to be on a bit of an anti-warp trip today don't you? I think you kinda pre-empted a statement that know one at warp would even contemplate. I think we have a pretty realistic idea where our artist's music fit's into the general scheme of things.
quoted 7 lines heh I might as well go the whole hog and say that women (generally>>heh I might as well go the whole hog and say that women (generally >>Helen :) would buy orbital (and chem bros(?)) but wouldn't ever buy a >>red planet 12". which also accounts for their sales. the detroit crew >>cut out 50% of the population... > >that is utter fucking drivel - your cracking us up here mate, the 'detroit crew' don't >make music for any particular 'market',
I didn't say that they do, or that they should so. their music defines their market. orbital and chem bros etc are beginning to let their market define their music... a dangerous path.
quoted 3 lines that is the differance between them and you lot,>that is the differance between them and you lot, >if red planet singles were marketed with chain with no name deals , glossy covers and >sold at 1.99 in our price i think you find it would be a different story.....
of course it would. you should act as a marketing consultant for them. i think I should explode the myth that detroit artists are these martyrs who are happy to sell a few records and are not bothered about money. ask renaat at r&s :) I think the only exception to that rule is possibly mad mike. do you think that people shouldn't try to sell lot's of copies of their records? I don't see the relevance of the dig at warp there.
quoted 3 lines they don't need wacky personalities and marketing campaigns to sell their music, why>they don't need wacky personalities and marketing campaigns to sell their music, why >dont warp stick their neck out and sign someone like low res, kim rapatti, andres >remmer..... someone making a difference
oh come on. that's just silly. warp has stuck it's neck out on numerous occasions and will continue to do so. but it's rob and steve's record label - they put out records because they like the artist and the music. period. and they hope each of those records will sell as many copies as possible and try to market them so that they do. is this such a crime? the music comes first. then the marketing. I can't name names and this is not supposed to make them sound like saints or anything but when I started to work for warp i found it quite surprising to learn that lots of famous artists have submitted demos of records that went on to be big sellers but rob and steve did not put them out because they didn't like the music. bonkers :) I admire rob and steve's immensly for not selling out to the (numerous) major offers. I'm not sure that I could have resisted such large ammounts of money. bah. this all sounds a bit melodramatic. you don't like warp and I don't think I'm going to be able to change your opinion, I really don't see why you had to drag the chip that sits in your shoulder (whatever that is) into a perfectly good/silly scrap about the nature of popular music. am i allowed to bring in my chip about your annoying preaching patronising holier than thou manner? :) g.